White-labelling lets your clients see your agency instead of UP-TO-DATE. You set your logos, colors and login page once in your agency's settings, and control how every platform email looks and reads on the Emails screen.
Before you start
You need to be an owner or admin of your agency. Agency members can see the Emails screen but can't change it.
Agency settings
Go to Agency > your agency > Settings.
General
Agency Name, Description, Website, Contact Email and Contact Phone.
Email Language: English or Nederlands. This is the language for emails to people under your agency. Recipients who chose their own language keep that.
Logos & Images
Square logo: your icon or avatar (PNG, JPG, WebP or SVG, up to 2 MB).
Wide logo: your horizontal logo or wordmark, used in the top navigation and the login header.
Favicon: the browser tab icon (32×32 or 64×64).
Login banner: the background image on the login screen.
Login heading: the main title on the login form.
Login tagline: a short marketing line on the login screen.
Sign-in message: the line shown right above the continue button.
Login content cards
Cards appear beside the login form on your branded login page. Without cards, the login shows the default content.
Click Add card.
Choose a Design: Cover (image + footer), Image top, Icon, Hero or CTA.
Fill in what the design uses: Image, Title, Eyebrow / subtitle, Icon (emoji or image URL), Description, Footer title and Footer subtitle.
For a button, enter Button text and choose a Button action: Open link URL (then fill in Button link URL), Open register or Continue with SSO.
Use the arrows to change the order, or the trash icon to remove a card.
A card without a title is not saved.
Brand Colors
Set your Primary Color and Accent Color with the color picker or a hex code.
When you are done, click Save Changes.
Emails
Open Agency > your agency > Emails. The screen lists every email down the side, grouped under This platform and Sent by the AI app, with a preview of the selected email beside it. Use Search emails… to find one. Emails you have rewritten are marked Yours.
Emails on this platform include the website and company invitations, Added to a website, Join request, Welcome / verify email, Password reset, Password changed, and the two-factor emails.
Branding for all emails
Below the preview, open Branding.
Set Display name: shown in the header, the body, and as the email's "from" name. Leave it blank to use your agency name.
Set Wide logo URL: the logo in the email header. Leave it blank to show your name on a color block.
Set Primary color: used for the header, button and links.
Set Reply-to email: replies to your emails go here. Leave it blank to use your agency's contact email.
Click Save branding. Use Reset to undo unsaved changes.
Note: Display name and Reply-to email only affect emails. Changing them does not rename your agency or change its Contact Email in agency settings.
Preview in another language
Use Preview in to see an email in English or Nederlands. This only changes the preview. Your emails' language is set with Email Language in agency settings.
Rewrite an email
Above each preview you see either This is your wording. or Using our default wording. Your logo and colors apply either way.
Select the email in the list.
Click Customise. The default is copied into your own template and the editor opens.
Next time, use Edit wording to change it again.
The template editor
The Content tab has these fields:
Heading: the large line at the top of the email.
Body: bold, italics, links and lists.
Button label and Button link: the button only appears when both are filled in.
Footer note: small print under the divider.
Inbox preview text: shown after the subject in most inboxes.
On the right, under Template Info, set the Email Subject and the Active switch. Under Template Variables, click a variable such as {{companyName}} to insert it. Variables are filled in when the email is sent, and also work in the subject.
The Preview tab shows the email exactly as it will be sent, with your logo, color and language. The HTML tab shows the generated code, read-only.
Click Save when you are done.
Important: Take over the HTML on the HTML tab switches the email to raw HTML. The Content fields then no longer apply, and the email stops picking up later improvements to the shared layout. Only use it if you know HTML.
What your clients see
The login page: your logo, banner, heading, tagline, sign-in message and login cards.
Invitations: the invitation page shows your logo and name, with buttons in your brand color.
The AI App: your logo in the top bar after they sign in.
Emails: your display name, logo, color, reply-to address and wording.
The review page: reviewers see your logo when they open a post to approve.